# Consequential.ai — LLM-readable site overview

## What we do
Consequential.ai is an AI revenue intelligence platform for high-growth D2C brands. We connect paid media, ecommerce, email/SMS, loyalty, CRM, and payment data to answer the questions that actually move revenue: which campaign to cut, which creative to scale, and where the funnel is leaking — before it hits the P&L.

## Products
- **Northstar** — Autonomous growth intelligence agent. Identifies revenue opportunities, anomalies, and strategic next actions across the full funnel.
- **Pixel** — Server-side signal recovery agent. Recovers lost attribution signal from iOS, ad blockers, and browser restrictions.

## Who it’s for
$10M+ GMV D2C brands in beauty, health, apparel, home, pet, and juvenile verticals. Built for Founder-CMOs, Heads of Ecommerce, and growth teams who are tired of dashboards and want decisions.

## Key capabilities
- Connect 50+ data sources (Paid Media, Web/App Analytics, eCommerce, Email/SMS, Loyalty/Retention, CRM/Support, Payment Signals, Custom Enterprise).
- Business-level view of MER (Marketing Efficiency Ratio) and true contribution margin, not just platform ROAS.
- Agentic answers via natural language, delivered where teams already work (Slack, email, dashboards).
- Same-day anomaly detection and recommendation loops.

## Notable proof points
- $15B in brand revenue under management.
- Shopify Partner and Meta Partner.
- Built by alumni from PayPal, eBay, and Target.
- All inbound demand.

## Primary URLs
- Home: https://consequential.io/
- Book a demo: https://calendly.com/gurudevk/30min
- Get started: https://app.consequential.io/signup
- Case studies: https://consequential.io/case-studies
- Connectors: https://consequential.io/connectors
- Compare: https://consequential.io/compare
- ROAS Lie Detector: https://consequential.io/roas-lie-detector
- Docs: https://docs.consequential.io/
- Blog: https://consequential.io/blog
- Growth Stack Quiz: https://consequential.io/growth-stack-quiz
- Product — Northstar: https://consequential.io/product/northstar
- Product — Pixel: https://consequential.io/product/pixel

## Sitemap
https://consequential.io/sitemap.xml