Pulse · Agentic site and stack observability

Your store breaks at 2am. The agent is already on it.

Pulse watches your storefront, your eCommerce stack, your pixels and every third party you depend on. When something breaks it names the cause, sizes the revenue at risk and tells the right person what to fix.

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No card required · Live in a day · Works with your existing stack

Pulse agent
Running

Pulse runs 24/7 across your site, your integrations and your tracking layer. Every check it makes ends in a diagnosis, never just a red light.

  1. 1Watches everythingPages, checkout, APIs, apps, pixels, tokens and the Shopify status page.
  2. 2Confirms it is realCross checks against traffic and order behaviour to strip out false positives.
  3. 3Names the causeA theme change, a deauthorised token, a JavaScript error, a vendor outage.
  4. 4Routes the fixSlack, SMS, email or in app, to the person who can actually resolve it.

The average brand loses a full day of revenue a month to problems nobody noticed.

Checkout, add to cart or search quietly fails and the first report comes from a customer.
A pixel or token drops out and CAC climbs for a week before anyone connects the dots.
Uptime tools say the site is up while the buy button does nothing.

Pulse detects, diagnoses and escalates in minutes, not days.

What Pulse handles without being asked

Full journey monitoring

Add to cart, checkout, payment, search and every step in between, checked continuously against normal behaviour.

Page and code errors

JavaScript failures, broken images, network and HTTP errors surfaced with the page and the stack trace attached.

Pixel and token health

Meta, Google, TikTok and more. A removed or deauthorised pixel is caught before your acquisition targets slip.

Third party outages

Shopify, payment providers, apps and SaaS tools tracked so you never have to ask whether the platform is down.

Smart, ranked alerts

Alerts carry revenue at risk and a suggested owner, so the important ones cannot get lost in the noise.

Live in under 30 minutes

No code install on Shopify, BigCommerce or WooCommerce. No engineering ticket required.

An agent on call, not a wall of red lights

Uptime tools tell you something is wrong. Pulse tells you what broke, when it started, what it is costing per hour and who should fix it. That is the difference between monitoring and an agent.

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  • Detects a broken checkout step within minutes and quantifies the orders being lost.
  • Catches a deauthorised Meta pixel before wasted spend compounds.
  • Separates a vendor outage from your own deploy so you escalate to the right place.
  • Replaces uptime, error tracking and manual QA sweeps with one continuous agent.
  • Keeps a full incident timeline so post mortems take minutes instead of afternoons.
24/7

Continuous monitoring across your site, stack and tracking layer.

Minutes

Typical detection time for issues that usually run for days.

30 min

No code setup. Live monitoring the same afternoon you start.

"Before Consequential our discovery of revenue impacting issues was lagging. We would stumble over a problem ourselves, or worse, have a customer report it. Now we are alerted immediately and can react quickly."

James Bertram, Head of Digital, Abbott Lyon

Frequently Asked Questions

Uptime tools tell you whether a URL responds. Pulse watches whether people can actually buy, whether your tracking is firing and whether your vendors are healthy, then diagnoses the cause and sizes the revenue at risk.
No. It is a no code install on Shopify, BigCommerce and WooCommerce and takes under 30 minutes. Your engineers get everything they need if they want to go deeper.
Most teams retire their uptime tool and a good part of their error monitoring and manual QA routine, and stop paying analysts to hunt for causes by hand.
Slack, SMS, email or in app, routed by severity so the person who can fix it is the person who hears about it.

Consequential product suite

One revenue system. Seven jobs.

Move from clean signals to a clear decision, then see whether it worked.

NorthStar

See the revenue gap before the period closes.

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Creative

See which ad earned the order and which page lost it.

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AdBuyer

Know what to cut, what to scale and what it should make.

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Pixel

Recover the signal and reconcile it against real orders.

Explore Pixel

UTM Health

Find revenue arriving without a usable source.

Explore UTM Health

Daily Reports

A personalized AI report on what changed and where to look.

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Make every ad dollar a decision, not a guess

Know what to scale, cut or fix before you spend more. Start free, book an ad spend review, or talk to us about enterprise.

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